Many readers already know, but prior to coming to Ektron, I spent about a decade working at a digital agency in the Chicago area. I had a great run there and the company I left was vastly different (in a good way) from the company that first hired me out of school.In 2005, we decided to became an Ektron partner and I served as the primary contact for our relationship. This means that I've been on both sides of the table once as an Ektron partner and now as an Ektron employee, and I'd like to believe that it gives me a pretty good perspective on what it takes to maximize the experience of

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Admit it. You often find yourself amazed at what you see during a software demonstration. You’re likely seeing things that you haven’t seen before or in some cases, weren’t aware that doing them was even possible. And while the core web content management (WCM) capabilities are a good place to start and are usually a modest, if not substantial improvement from your current system, it’s when we get into the really cutting edge stuff that your interest is highest.If you’ve followed my writing for a while, you’ll know that I strongly endorse test driving an application thoroughly before

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For sports fans, it’s one of the most exciting times of the year – March Madness.  The sixty-eight best college basketball teams in the country square off in a single elimination tournament to determine a National Champion. It’s a wild ride complete with Cinderella stories, blue blood battles, heartbreaking losses, and more. Even non-die hards love it because almost everyone fills out a bracket as part of an office pool so that they can cheer for the little guys like Murray State and UNC Asheville…But it got me thinking – what if I was looking for a new content management system, could I use

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Have you bought a car recently? Like in the last year or so?I have - and it's amazing how that process has evolved over the years. Gone are the days spent haggling with the salesperson for hours.  Gone are the days of driving from lot to lot just to see what they have in stock.  And gone are the days of being vulnerable to the smooth talking car salesmen (well, for the most part).Think about it, what's the first thing you do when you want to buy a new car? I'll give you a hint; it starts with G and rhymes with oogle. Right? The first step is to do a ton of research at Edmunds.com, various

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When it comes to social collaboration and community, I imagine that if you have a full time job in marketing or sales, you probably aren't devoting enough time to social. I get it, time is precious… But I suggest you reconsider.Recently, I was meeting with a new employee that was handed the keys to the Twitter account and Facebook page for their organization (Note: this is a multi-billion dollar organization). Upon checking the Twitter page, the last update was several months in the past meaning in the digital world, followers likely assumed that the organization was in trouble or

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