A growing number of consumers are using the Web to help them make wise decisions about their healthcare. Hospitals, physician groups, and health insurance organizations are embracing their role as a “trusted advisor” by adopting content management solutions that enable them to deliver timely and vital patient-centric information and services on the Web.
With an Ektron content management solution (CMS), clinical staff, marketing professionals, human resources staff and others can efficiently create, manage, and publish content and deploy Web-based applications such as:
- Information about disease, injury, and treatments
- In-depth data about facilities, services, and clinical staff
- Find-a-doctor and find-a-hospital tools
- Calendars of health education programs and seminars
- Web-based forms to capture patient feedback
Managing Healthcare Policies and Procedures
At the same time, healthcare providers are striving to meet some of the most rigorous regulations of any market segment. Several governing bodies impose or recommend guidelines to help ensure the finest healthcare services.
One of the requirements is that hospitals and healthcare organizations maintain an audit trail of all policy updates, approvals and revisions. Meanwhile, budgets are shrinking, forcing healthcare institutions to scale back on IT staff who previously kept Web sites and intranets up to date.
A CMS helps healthcare organizations manage their business content. Organizations can store and manage all documented procedures, processes and training materials in a central repository accessible by any Web browser. Users can easily submit and update accurate, time-sensitive information.
To meet governmental regulations and eliminate costly manual processing healthcare organizations need to deploy a CMS that manages policies, procedures and documentation and includes:
- Version control
- Advanced workflow
- Approvals and real-time task management
- Compliance with HIPAA, JCAHO and Section 508 standards
Contact Ektron to learn how our solutions can support your healthcare strategies on the Web or access the resources below.
|