Blogs are one of the most important resources we have to be effective marketers. I subscribe to nearly 100 marketing and technology blogs via Google Reader and here are my five favorites of all-time.

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Last month, I wrote about my battle with Google's Panda and Penguin SEO updates.  Google penalized Ektron for having a number of low-quality backlinks and we saw our search ranking for important keywords plummet as a result.

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Last year, Google introduced a new feature that allows author information to be shown alongside search results.  This is a great way to build your personal brand as an author, allowing visitors to quickly find other content you've written.

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For the past month, I’ve been really focused on trying to lose weight and improve my health.  Many years of business travel had taken a toll on my body, and after my favorite pair of jeans started getting a little too tough to button, it was clear that I needed to get back into shape.  I’ve tried losing weight before.  In fact, I’ve been working out with a personal trainer for the last year or so.  But while I was pretty diligent about working out, I simply wasn’t seeing the kind of results I was hoping to see.  My trainer suggested that I needed to start tracking my calories, because I was consuming more than I was burning.  I needed to start getting good at measurement.

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Last week, I met up with two Ektron prospects to discuss their needs for upcoming Web CMS projects.  One was a State/Local Government, the other was a large manufacturer.  Both prospects are currently using a combination of home grown and older commercial products that aren't meeting their current needs.

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